Hasegawa Moemi

Hasegawa Moemi (長谷川萌美) is Japanese pop singer under UP-FRONT CREATE. She is a former member of the duo Bitter & Sweet and the unit Love Bitter EX.

In addition to Bitter & Sweet activities, Hasegawa sings demos for Hello! Project.^[1]^[2]^[3]

Biography[]

Early Life[]

Hasegawa Moemi was born on April 2, 1994 in Nagaoka, Niigata, Japan.

2013[]

In July, Hasegawa was selected as the grand winner along with Takakura Shuusaku in the 3rd Forest Award NEW FACE Audition.

On December 20, she was announced as Tasaki Asahi's partner in a new unit that was later named Bitter & Sweet.^[4]^[5]

On December 31, she was officially introduced as a member of Bitter & Sweet at the Hello! Project COUNTDOWN PARTY 2013 ~GOOD BYE & HELLO!~.^[6]

2014[]

When Tsunku could not sing properly due laryngeal cancer and resigned as Hello! Project's general producer in late 2014, Hasegawa became a demo vocalist for Hello! Project songs.^[1]^[2]^[3]

2022[]

On August 1, it was reported that Hasegawa Moemi had been diagnosed with COVID-19. She had reported symptoms of fever and sore throat the day before, and was subsequently tested positive for the virus. She will concentrate on her treatment under the direction of health centers and medical institutions. As a result, the Bitter & Sweet Summer Live 2022 at Asagaya Loft A on August 6 was cancelled.^[7]^[8]

2025[]

On April 7, it was announced that Bitter & Sweet would disband on May 31, 2025 at the final stop of their live tour Bitter & Sweet LIVE QUEST 2025 ~Bouken no Sho~.^[9] Tasaki Asahi plans to leave UP-FRONT CREATE to pursue a new path in a new environment before turning 30. Hasegawa Moemi will remain with UP-FRONT CREATE as a soloist.

On December 20 and 21, she appeared as a guest at Natsuyaki Miyabi Casual Dinner Show 2025 ~Happy Happy ♡ Christmas~ ⋅˚₊‧ ୨୧ ‧₊˚ ⋅.

Name: Hasegawa Moemi (長谷川萌美)
Nicknames: Moe (萌 or もえ), Moemi (萌美 or もえみ)
Birthdate: April 2, 1994 (1994-04-02) (age 31)
Birthplace: Nagaoka, Niigata, Japan
Blood Type: A
Western Zodiac: Aries
Eastern Zodiac: Dog
UP-FRONT GROUP Status:
- 2013-12-20: UP-FRONT CREATE member
Groups:
- Bitter & Sweet (2013-present)

Audition Song: "Precious" by Ito Yuna
Special Skills: 7-dan in calligraphy, singing like Freddy Mercury during karaoke, athletic hurdle, softball tennis, flexible, tea ceremony
Motto: Koerarenai hurdle wa nai... kamo (越えられないハードルは無い、、かも。; There is no hurdle that can't be overcome... maybe)
Charm Points: Distance between her eyes, arched nose
Favorite Food: Sunomono
Strength: She recovers quickly
Weakness: Misplacing small things
Hobbies: Reading fashion magazines, window shopping, watching YouTube
Favorite Color: Red
Favorite Artists: Queen, Freddie Mercury, Christina Aguilera, Taylor Swift, JuJu, Aiko, Nakashima Mika

Discography Featured In[]

Bitter & Sweet[]

Albums

[2015.12.23] #Bitasui

Indies Singles

[2023.07.19] Watashi ga Hikouki wo Kirai na Wake / Yuki to Hanabi

Major Singles

[2017.05.17] Shiawase ni Naritai. / Shashin ni wa Nokoranai Shoot
[2019.03.27] Tooi Tokoro e Iku no Deshou / Love Story wa Hajimaranai
[2020.11.11] Dakedo Aitai
[2022.04.06] Love Story wa Hajimaranai (2022)

[2024.10.23] 29sai

Lyrics Credits[]

[2023] Yuki to Hanabi
[2024] 29sai

Works[]

Internet[]

[2013–2014] UF LICKS
[2014–2016] MUSIC+
[2016–2022] Upcoming
[2021–2025] M-line Music

Trivia[]

She wants to visit New York, Los Angeles, United Kingdom, France and Italy. Before visiting, she hopes to learn English.
She was born on the same day as Juice=Juice member Miyazaki Yuka.